RailsR is a global platform that is revolutionizing the financial sector by using embedded finance to create richer experiences with various brands. Headquartered in London, RailsR is led by CEO Philippe Morel, who brings his extensive experience from SETL. The platform’s mission is to democratize access to finance by replacing legacy industry infrastructure with a simple, turnkey platform. RailsR enables any business or brand to rapidly prototype, launch, and scale financial products that are directly embedded within their own user experience. It provides finance capabilities such as digital wallets, payments, rewards, loyalty points, or cards, which businesses can easily create and integrate into their brand and digital journey. This seamless integration aims to enhance the user experience and foster stronger relationships between brands and their customers.

• Year Founded: RailsR was founded in the year 2016.
• CEO: The CEO of RailsR is Philippe Morel.
• Headquarters: The headquarters of RailsR is located in London, Shoreditch High St, United Kingdom.

Why choose RailsR?

1. Embedded Finance: RailsR uses embedded finance to enable richer experiences with the brands people love.
2. Rapid Prototyping: RailsR enables any business or brand to rapidly prototype, launch, and scale financial products that are directly embedded within their own user experience.
3. Democratizing Access: RailsR aims to democratize access to finance by replacing legacy industry infrastructure and being a simple to use turnkey platform.
4. Financial Capabilities: RailsR provides finance capabilities, such as digital wallets, payments, rewards, loyalty points or cards which are simple for them to create and combine into an embedded finance experience.
5. Leadership: RailsR’s CEO, Philippe Morel, has over 25 years of experience in financial services, advising corporates and financial institutions on their strategies, organisation and change management.