Acorns aims to make investing more accessible and affordable for everyone, especially for those who may not have a lot of money to invest. The platform allows users to link their debit or credit cards to their Acorns account, and every time they make a purchase, Acorns rounds up the transaction to the nearest dollar and invests the spare change.For example, if a user buys a coffee for $2.50, Acorns will round up the purchase to $3.00 and invest the extra $0.50. Over time, these small investments can add up and help users build a portfolio.Acorns also offers a feature called “Found Money,” where users can earn cash back on purchases made with Acorns’ partner brands. The cash back is then automatically invested into the user’s portfolio.The platform offers five different investment portfolios, ranging from conservative to aggressive, allowing users to choose the level of risk they are comfortable with. Acorns also provides educational content and tools to help users learn about investing and make informed decisions.Acorns has gained popularity for its simplicity and ease of use, making it a popular choice for beginner investors. As of 2021, Acorns has over 9 million users and manages billions of dollars in assets.

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