Standard Chartered has launched SC GPT, its proprietary generative AI platform, across 41 markets to enhance productivity for over 70,000 employees. The bank-wide rollout aims to streamline operations, refine client interactions, and automate risk management processes while maintaining strict data governance controls.
The AI tool will initially focus on four key areas:
- Revenue growth through personalized sales and marketing content generation
- Software development acceleration via automated coding assistance
- Risk management enhancements in measurement and reporting
- Market-specific solutions including multilingual customer support and localized digital marketing
A specialized version leveraging the bank’s proprietary data is in development to address unique institutional challenges. Local teams will have flexibility to adapt SC GPT for regional requirements such as regulatory compliance documentation and cross-border service optimization.
Group CEO Bill Winters positioned the deployment as strategic differentiator: “GenAI’s potential in cross-border and affluent banking could be game-changing. We’re not just chasing efficiency – we’re reshaping service delivery while maintaining our digital banking leadership.” The initiative builds on Standard Chartered’s $3 billion digital transformation investment announced last year.
Early internal trials showed 30-40% time savings on routine tasks like report generation and code documentation. The bank joins peers like JPMorgan and Morgan Stanley in scaling enterprise AI, though SC GPT’s global reach across emerging markets represents a unique implementation challenge.