Smarter Banking with AI
CaixaBank has introduced a new generative AI assistant in its mobile banking app. The tool helps users explore card features, compare options, and choose the best product based on their needs. It has already reached over 200,000 customers.
Built for Conversations and Clarity
The assistant runs on Google Cloud and uses natural language processing to answer user questions. Customers can chat with it to learn about available cards, compare benefits, and apply for a product—without leaving the app. This streamlines the decision-making process and makes banking more user-friendly.
Part of a Bigger Digital Vision
This launch is just one piece of CaixaBank’s €5 billion technology roadmap. Announced earlier this year, the plan focuses on bringing generative AI into core business areas. To make this possible, the bank assembled a 100-person task force. Their mission is to design, test, and deploy AI features that improve both internal operations and customer interactions.
Enhancing the Mobile Experience
CaixaBank is also revamping its mobile app interface. The redesign will simplify common tasks and create a smoother user journey. This dual focus on AI and usability shows the bank’s push to lead digital banking in Europe.
Leading with Innovation
By adding real-time, conversational AI to its app, CaixaBank is setting a new standard. The approach combines deep tech with day-to-day utility, helping customers feel more in control of their financial decisions.