A New Approach to Liquidity
In a time of inflation and credit tightening, European crypto users are embracing a new strategy.
Instead of selling their assets, they’re borrowing against them.
According to Nexo’s 2024 EEA Card Report, usage of crypto-backed credit mode surged 72% year-over-year. Users prefer holding onto assets like Bitcoin and Ethereum rather than liquidating them.
The weekly transaction frequency also rose by 324%.
This shows crypto cards are becoming part of routine financial behavior across Europe.
The Rise of the Nexo Card
Nexo launched its crypto credit card in 2021 in collaboration with Mastercard. Its goal was simple: offer users liquidity without selling their crypto holdings.
In 2024 alone, over 100,000 BTC and 750,000 ETH were used as collateral .This approach allows users to maintain long-term exposure while meeting short-term needs.
Unlike conventional loans, this system offers a flexible credit line backed by crypto.
It combines spending convenience with smart asset management.
From Spending Tool to Lifestyle Enabler
Crypto cards are no longer used for niche or luxury purchases alone. They now play a role in day-to-day expenses, including groceries and travel.
The report revealed that 65% of debit transactions were made using stablecoins .This reflects how digital dollars are moving into mainstream retail use.
Crypto now funds lifestyle upgrades, tuition, and even household expenses. It’s not just an investment anymore—it’s becoming a part of life.
Millennials and Gen Z Lead the Charge
Over two-thirds of Nexo’s users belong to the millennial and Gen Z age groups. Still, spending data reveals crypto usage spans across all generations.
High-net-worth individuals are increasingly using crypto cards for larger expenses. The shift is especially strong during shopping peaks and seasonal events.
Crypto usage spiked 223% during holidays and cultural festivities which highlights its growing popularity for personal and celebratory expenditures.
Southern Europe Leads Regional Adoption
Southern Europe is emerging as a hotspot for crypto credit adoption. Rising costs and limited access to traditional credit fuel this trend.
For many, crypto cards are not experimental tools—they’re practical financial lifelines.
They fill gaps left by rigid or inaccessible financial services.
This aligns with a broader macroeconomic trend: users are seeking liquidity without liquidation.
It’s a philosophy resonating with both retail users and financial advisors.
Nexo’s Recognition and Security Commitment
Industry groups such as The Digital Banker and INATBA have recognized the Nexo Card. They highlight its technology, ease of use, and financial innovation.
Despite growing volumes, Nexo has prioritized user security at every level. Features include biometric ID, AES 256-bit SSL encryption, and real-time usage alerts.
These tools ensure the card is not only useful but trusted. It’s a critical component for users treating crypto as a long-term store of value.
The Future of Crypto Credit Cards
As traditional credit becomes less accessible, more users will turn to crypto-backed options. This trend positions companies like Nexo at the center of a new financial reality.
Crypto cards are no longer just fintech gimmicks—they’re becoming core financial instruments. Their role in bridging digital and real-world economies is only growing stronger.