Planful, a leading provider of financial planning and analysis (FP&A) cloud software, has announced the appointment of Andy Bottrill as Senior Vice President for Europe, the Middle East, and Africa (EMEA). This strategic move aims to bolster Planful’s global momentum and enhance its footprint in the EMEA market.
Andy Bottrill brings over 25 years of experience in the software industry, having held various senior leadership roles in prominent technology companies. His extensive expertise spans across sales, operations, and customer engagement, making him a valuable addition to the Planful team. Prior to joining Planful, Bottrill served as Vice President of EMEA at FinancialForce, where he played a pivotal role in driving significant growth and establishing a robust customer base.
In his new role at Planful, Bottrill will be responsible for overseeing regional operations, driving strategic initiatives, and fostering customer relationships across EMEA. His appointment underscores Planful’s commitment to expanding its global reach and delivering exceptional value to its customers.
Commenting on his new role, Bottrill expressed enthusiasm about the opportunity to lead Planful’s EMEA operations. “I am thrilled to join Planful and contribute to its mission of empowering organizations with innovative FP&A solutions. I look forward to working with our talented team and customers to drive growth and success in the EMEA region,” he said.
Planful CEO, Grant Halloran, also expressed confidence in Bottrill’s ability to accelerate the company’s growth trajectory. “Andy’s extensive experience and proven track record make him an ideal fit for this role. His leadership will be instrumental in strengthening our presence and driving our strategic objectives in EMEA,” Halloran stated.
As Planful continues to expand its global operations, the appointment of Andy Bottrill marks a significant step towards achieving its vision of becoming a world leader in FP&A software solutions.