Meta is reportedly in talks with crypto infrastructure firms about integrating stablecoins into its platforms to manage cross-border payouts more efficiently, according to Fortune. The move would mark a cautious return to digital assets for Meta, years after its high-profile Diem project collapsed under regulatory pressure.
The company is said to be exploring a multi-token approach, potentially supporting major stablecoins such as Tether’s USDt and Circle’s USDC. Sources familiar with the matter suggest that Meta sees stablecoins as a way to reduce payment friction and transaction costs, particularly for global disbursements through platforms like Facebook, Instagram, and WhatsApp.
To lead the fintech exploration, Meta has appointed Ginger Baker as VP of Product for fintech and payments. Baker, formerly of Plaid and a board member at the Stellar Development Foundation, brings both crypto and financial infrastructure expertise to the role.
Meta’s previous digital currency initiative, Diem—alongside its Novi wallet—was ultimately shelved after years of development and intense regulatory resistance. Now, with a shifting political landscape that includes pro-crypto sentiment from U.S. President Donald Trump, Meta appears to be reassessing its crypto strategy.
However, the future of stablecoin regulation remains uncertain. A recent attempt to pass the Genius Stablecoin bill was blocked by Democratic Senators, despite bipartisan consensus on the need for clearer frameworks.
As of now, no final decisions have been made, but Meta’s reentry into the stablecoin conversation signals a potential shift in how Big Tech approaches digital payments and Web3 infrastructure.