Nubank Launches Tap-to-Pay Pix for Seamless In-Store Payments

Brazilian digital bank Nubank is introducing a new feature that enables customers to make in-store purchases simply by tapping their phones, using the country’s popular Pix instant payment system. The rollout is available to users who have a Pix key registered with Nubank and an Android device. Payments can be completed contactlessly at any compatible point-of-sale terminal, with biometric or password confirmation.

Customers can choose to pay using their available balance or opt for credit, with the option to split transactions into up to 12 monthly instalments. To streamline access, Nubank is also offering a customizable shortcut for tap-to-pay Pix that can be placed directly on the phone’s home screen.

Pix, launched by Brazil’s central bank in late 2020, has quickly become the most widely used payment method in the country, thanks to its speed, simplicity, and convenience. Nubank’s tap-to-pay addition aims to further expand adoption by integrating the instant payment system into everyday retail experiences.