Social media platform X is gearing up to introduce investing and trading services, with CEO Linda Yaccarino confirming the features will be available “soon.†The announcement reinforces Elon Musk’s vision of transforming X into an “everything app,†echoing China’s WeChat, where users can manage their full financial lives within a single platform.
“You’ll be able to come to X and be able to transact your whole financial life on the platform,†Yaccarino told the Financial Times, hinting at seamless peer-to-peer payments, investments, and potentially more. She added, “Whether I can pay you for the pizza we shared or make a trade — that’s the future.â€
X has already laid the groundwork with a Visa partnership announced earlier this year, designed to support the launch of its upcoming digital wallet and peer-to-peer payment services. The wallet will allow users to fund their X account instantly using Visa Direct, link debit cards for quick transfers, and send money directly to bank accounts.
Further building on that momentum, Yaccarino revealed that X is also exploring the introduction of its own branded debit or credit card, expected to roll out later in 2024. The move aligns with Musk’s broader ambition, previously shared with employees, to integrate full-spectrum financial capabilities within the app — eliminating the need for traditional banking altogether.
As regulatory approvals and product development progress, X could soon position itself not just as a social platform, but a serious contender in the fintech space.